Experience Design

After prototyping our Quiz night in class we got some very helpful feedback around what wasn't working.  For our second round of prototyping we made some changes to the way Te papa at night will run and we got some more positive feedback. We want to create Te Papa at night as a fun and casual night, where you can jump into a scavenger hunt like search of the museum if you like, but still have the option of hanging out with live music, and grab a drink and some food. We realised we were focussing too much on our idea of the scavenger hunt and not enough on our big idea of 'Te Papa at night.' We've worked on our wording and made it clearer that our scavenger hunt is just an example of a potential Te Papa at night event. If Te Papa hate our example of a 'spotlight scavenge' then they can still use the idea of Te Papa at night but follow through with it in a different form. We were told the 'gimicky' questions like 'how many stairs...

Today in class we prototyped our big idea "Te Papa at Night" in the hope of getting an insite into what millennials find a fun and relaxing way to learn. We prototyped three touch points. 1. An app used to sign up for a quiz night.  We believe that millennials learn best in a collaborative environment. To Verify that, we will create quiz teams through an app that connects people of different areas on knowledge, and measure how comfortable people are being grouped with people they don't know. We are right if people sign up to groups with people they don't know. Observations The group of class mates we tested this touch point on felt like it was a lot of admin, and having this many questions before the quiz night makes them feel like they wouldn't want to go to something this organised. They would like it if it was more spontaneous, something that you could just turn up to with out so much preassure. They also felt uncomfortable grouping up with ...

The Lux light festival very successfully took advantage of the fact that night is dark and explored the potential of light. It was successful with millennials because it was interactive, played with the senses and seemed quite 'magical'. It was an atmosphere that could only be achieved at night.

San Francisco has great range of 'nightlife' museum experiences that are very popular with millennials. For example, the California Academy of Sciences is open on Thursdays from 6-10pm and a 'new adventure unfolds' at night. They offer glow in the dark 'science' cocktails, food-carts, live music, parties, photo booths, and even offer events like night-time yoga! The museum of Scotland had an open-late night and included live music, dress ups, and things like a 'silent disco' where people all danced together with their headphones in! They really played with all of the senses in their night-time experience. Being open at night would create a completely different vibe, families with children would be at home, and there is great potential to do things with light, music, food and drink at this time. There could be star gazing on the top floor where people get taught about the stars with a beautiful night-time view of Wellington Harbour, ...

As a group, we went to a quiz night at the Southern Cross bar to see potential pros and cons of a quiz night in engaging millennials. Here is what we found out: Firstly, quiz nights tend to be aimed at an older audience as they have gathered more general knowledge. We could give our quiz a modern/ current twist to engage millennials and provide a point of difference from other quiz nights. (We teamed up with some other millennials we didn't know and still lost!).  We also found that this quiz night had rather an intimidating atmosphere at first. All the tables were full because people has come for dinner before the quiz and we hadn't, a booking system would be ideal. Approaching new people to share a table was also intimidating, especially if they were people older than us.  The quiz also went for a couple of hours, which dragged on, especially seeing as we didn't know anything and didn't feel like we could really contribute. Perhaps there is a good opportu...